I don’t understand.

I don’t understand how a company whose business model relies on user generated content to fill their event calendar doesn’t fundamentally fix their digital experiences. 

I don’t understand how, in the course of 5 years, no one could figure out how to integrate Braze, Customer IO, or some similar tool to deliver timely app, text, and email notifications (per user preferences) so that group and chat messages could feel more lively.

I don’t understand why an organization that purports to help us take the next leap in our career would bury the job board and employee profiles under a “More” sub navigation, making the feature so buried that people forget it exists. 

I don’t understand why an organization built for executives can’t cater to the schedules of its audience.

I don’t understand how an organization that purports to support executive women only caters to East Coast members by only offering official digital programming between 9am and noon PT (with the exclusion of the occasional API event at noon). I don’t understand how women working in the Pacific timezone are expected to forego their morning meetings to attend these sessions. I don’t understand why programming like this was never offered at 2 time slots during the day to make it possible for more members to attend. I don’t understand why I kept trying to give feedback on this over the years, as nothing was ever done about it.

I don’t understand why the person who sold me my membership told me on the call that I’d receive executive coaching, but that was never the case.

I don’t understand why people who signed up in the last 30 days were sold on access to a feature that won’t exist much longer.

I don’t understand why there’s no budget for the second largest city in this country to have a clubhouse.

I don’t understand how there’s no budget for our clubhouse, but there’s money for Cannes, SXSW, and other vanity metric projects. 

I don’t understand how a service oriented business completely fails at change management and proactive communications.

I don't understand a business that treats their customers like employees whose benefits are being cut by burying the news on a Friday and engaging in a divide & diffuse means of crisis comms. I don't understand why paying members are being treated like paid employees who should be happy that the CEO is swinging by last minute for theoretical damage control.

I don't understand a CEO who doesn't listen to their customers.

I don’t understand what the value was in the CEO visiting the clubhouse at the last minute when the communications of this were unclear, the notice was short, and she didn’t bother to be near us while the gathering was happening.

I don't understand how last-minute appearances are service oriented. I don't understand how they expect us to drop everything going on in our advanced careers to plead our case like an employee facing layoffs rather than a paying client being mistreated.

I don't understand how they could believe they are delivering an experience that understands or respects its clients.

I don’t understand what the point is in talking to this CEO when others who have done so have encountered someone who has their heels dug in on the decision to shutter the LA clubhouse. I don’t understand the point in a conversation that won’t make a difference.

I don’t understand how we can be told membership includes access to 4 Wharton courses a year, but yet space is so limited for those courses that not everyone can attend.

I don’t understand how the new programming is an improvement when Wharton offers the most elementary and painfully outdated content on things that must be more relevant & timely, like AI.

I don’t understand how the team is actually dedicated to our personal growth.

I don’t understand how I am to extract meaningful value from Core when groups fall apart every year and 20% of sessions are spent saying hello or goodbye to members. I don’t understand how I am to extract value from Core when the platform experience is so abysmal that there is zero Core group activity in the official Core chat between sessions.

I don’t understand how some bold moves get celebrated and others get ignored. I don’t understand why massive career moves, new global roles, and the like are not more consistently celebrated — even when Core groups are notified, folks post on Linkedin, and the like. I don’t understand why they don’t celebrate more of us more often.

I don’t understand who is truly valued as a member, when the logos displayed on keynotes showing the companies of attendees for given events conveniently only show the largest brands and not the logos of our brave solopreneurs or startup builders.

I don’t understand what the requirements to join really are, as the new Core experience seems to support builders, but a gal I referred a couple years back who owns her own company (and has employees) was rejected because her business was too small. I don’t understand who is truly welcome here.

I don’t understand how I’m supposed to feel like I’m part of a community if every event is at some new spot. I don’t understand how I’m supposed to feel comfortable pushing past my social anxiety to engage in open dialogue at events when I’m venturing into unknown venues each time.

I don’t understand why the best programming I experienced at the clubhouse — those that catered to function or industry — were defunded.

I don't understand how people can quote utilization with a straight face when they self-fulfilled that prophecy by defunding programming that gave many a reason to come more regularly.

I don't understand how an organization of their size could rely on such limited data points to make a fundamental shift to their business model, leaving hundreds of customers within a given geo to question whether their perspective if valued at all.

I don't understand why the test model for an expansion market like Atlanta is being thrust on an established market without any test or transition period wherein feedback could be collected and people could assess the value of a potential fundamental shift in services rendered.

I don’t understand how many people are going to be able to expense their membership now, as many have had to flag it as meeting space in order to get it approved by finance, irrespective of how much it is used.

I don’t understand what value the logo on my Linkedin offers anymore, as positive reactions to it have faded over the years when it comes up in conversation.

I don’t understand why you deserve another penny from me.